Trigger Scent™ by Cal Kellogg

Trigger Scent™ UV Gel is a powerful bait and lure enhancer designed by legendary angler Cal Kellogg to trigger aggressive strikes from a wide range of species including trout, kokanee, king salmon, striped bass, sturgeon, and more.

Made from a potent gel-based formula, Trigger Scent includes real salmon egg base, multiple fish oils, pure anise oil, and high-powered bite stimulants. The thick, tacky gel clings to baits and lures, slowly releasing scent over time for maximum effect—even in fast currents or deep water.

Whether you’re trolling, casting, or soaking bait, Trigger Scent keeps working long after others have washed off.

Apply a small amount directly to lures, trolling flies, soft plastics, or bait.

Reapply every 30–45 minutes or after catching a fish.

Ideal for chrome and natural baits alike.

Works in both freshwater and saltwater.